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Launch of Runners Stay Strong Program

Charitable Organizations receive Donations through Virtual Races.

The Problem: In the midst of the COVID-19 pandemic, leading up to event cancelations all over the country, like many others, we found ourselves in a tough spot. We needed an event solution that would allow charitable organizations to continue receiving their donations. In these unprecedented times, companies must pivot to support the needs of non-profits, while still ensuring the health and safety of the public.


The Solution: Runners Stay Strong Virtual Race Series.

How It Works: We are working with charitable organizations to set up virtual running events for FREE! This means any charity can host a race on ITS YOUR RACE. After an event is created: participants will sign up online, download our GPS tracking app, and run the race within a specified time period in their own neighborhood. Once their distance is reached (ex. 5K), their time will automatically be uploaded to ITS YOUR RACE. If they do not have a smart phone, they can upload their times manually on the ITS YOUR RACE website. 


This is an easy, no-cost solution for charities that need to raise funds. The charity decides how much to charge for registration (we recommend keeping it low, about $10 or $15). The charity will receive the full registration donation. That means if they charge $15, they will receive $15.


Not only does this program benefits charities, but athletes as well. Runners will be thrilled to get outside and exercise, while supporting a cause. To commemorate the event, charities have the option to offer a swag package, which the athlete would pay an additional $15 for and includes shipping in the U.S. There is no additional charge to the charity to offer the swag package that includes: an I AM STRONG t-shirt, a rubber bracelet with our slogan, and a runner's bib. We completely manage the order fulfillment, keeping things simple and easy for the charity.


With over 1.5 million charities in North America alone, we are on a mission to get the word out to as many people as possible. You can still raise money during COVID-19 and we're here to help!

If you're interested in hosting a race or have any questions, feel free to email us at or give us a call at 314-737-4900.

To learn more about the program go to


Watch the 4-minute video from our CEO, Kurt Hansen, about why he decided to launch this program here

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